Daniel Tardy: License To Sell

People are assets, not obstacles.

Posted in Business, Personal Development, Selling by elephanthunters on August 11, 2009

I walked out of a meeting yesterday frustrated.

I had this thought:

“Things take so much longer to execute now and move so much slower than they used to.”

(this is a lie but the thought occurred nonetheless)

The project seemed simple: Send out an email and let people know about a promotion that we are going to run.  5 years ago the execution time from when the project idea was born to implementation would have been about 2 hours.  Yesterday in this meeting I came to the realization that no matter how much I tried push for a rapid launch this same project will take about 2 weeks.  It takes longer because of what my immature paradigm would deem ‘all the stupid processes we have to go through now to get something done’.

The reality is that this project could not have even been pulled off 5 years ago.  At best I would have written an email with a few links in Outlook, blind copied the recipients, fired it out and hoped for the best.

This project today will be a beautifully crafted piece of marketing genius including HiDef video, graphics, a dedicated web page, content edited by professional writers, email tracking, administrative follow up, celebrity endorsement and a marketing plan overseen by an accomplished  MBA/project coordinator.

All of the sudden it hit me that what we lose in ‘speed’ we more than gain in quality which ultimately is a gain in speed.  Yes it takes longer but we’re running faster and we’re reaching more people with a higher level of excellence than ever before.

Growing with a company is challenging.  I’m learning to appreciate what new team members bring to the table instead of complaining about how their new position complicates our process.  I’m learning that together is better.

“Individually, we are one drop. Together, we are an ocean.”  – Ryunosuke Satoro

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3 Responses

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  1. Peter Luke Batptiste said, on August 11, 2009 at 6:20 pm

    A very interesting perspective in this article.

  2. Evan T said, on August 13, 2009 at 11:27 am

    Thanks for that.

  3. Sharon Wilson said, on August 31, 2009 at 11:38 pm

    Wonderful post! I totally agree with you. No man can stand alone that’s why I tell my clients that they can achieve success by having career builders in place.

    http://www.coachingfromspiritchallenge.com/what-career-builders-are-your-clients-seeking-on-their-road-to-success/


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